• looking for new opportunities

  • available for work

  • looking for new opportunities

  • available for work

  • looking for new opportunities

  • available for work

About Me

Actually, my name is Luiz Fernando

Actually, my name is Luiz Fernando

What do you expect from a kid raised watching Tarzan, who had a treehouse, owned 12 dogs of all sizes, and was a professional swimmer until 21? Exactly—anything but a Product Designer.


A carioca who doesn’t like hot days but never misses a beach day with an iced mate (lemon and passion fruit, always). Lately, my favorite hobby is collecting fitness recipes on Instagram and not making any of them. 😜

how i work

I’m a product designer with a background in branding and visual design, working across the full design process from understanding problems to shaping clear and intuitive solutions. I approach my work with structure and clarity, while staying flexible to adapt when needed. I’m also a leader at Friends of Figma Rio, contributing to the local design community through events and knowledge sharing.

my experience

Over 7 years turning my passion into a job.

2023 — present

FRIENDS OF FIGMA — RIO DE JANEIRO

Started as a volunteer supporting different initiatives across the community, later taking on leadership for social media and branding. Currently leading the community as the local representative, organizing events, creating content, and contributing to the growth of the design ecosystem in Rio.

2021 — 2026

RANDSTAD BRASIL

Worked across product and brand as a Product Designer and later as a Brand Designer, contributing to digital experiences and brand initiatives. Focused on creating clear, consistent, and scalable solutions across different touchpoints.

2019 — 2021

SHOSP

Redesigned the management system for medical clinics, improving the anamnesis flow and streamlining data input during consultations. Focused on usability and optimizing workflows for healthcare professionals.

2018 — 2019

MOONWALK EXTRAORDINARY TECHNOLOGIES

Redesigned key app interfaces and contributed to the development of the delivery feature, collaborating closely with the product team. Focused on improving usability and supporting a more cohesive product experience.

tool stack

AI has taken over a lot of the surface level work, which makes clarity and structure matter even more. Lately, I’ve been exploring and improving my skills with new tools, this is a bit of what I’m currently using.

how i live

Outside of work, I’m drawn to the sea. It’s where I feel most connected, whether I’m traveling, spending time with friends, or just on my own. I like planning my experiences, but I always leave room to follow what feels right in the moment. More than anything, I value being present and noticing the small things that often go unnoticed.

Let’s work together

Let’s work together

If you made it this far, we’ll probably get along.

Soooo….

Let’s hop on a quick call to talk about your challenges and see if we can collaborate, no strings attached.

All rights reserved to Luiz Filho — your favorite designer.